Broderick Adé Hogue Memorial Scholarship Award

In honor of Broderick Adé Hogue and to carry forward his legacy, his UNC Charlotte family, alumni, faculty, and friends would like to create a scholarship in his name.

After discussions with his family and the Adé Hogue Foundation, this award was established by faculty members David Brodeur and Bobby Campbell from the Department of Art & Art History. Their hope is that his legacy will serve as an example and to support students from communities underrepresented in higher education. Therefore, preference for The Broderick Adé Hogue Memorial Scholarship Award will be given to UNC Charlotte students, majoring in Graphic Design or Studio Art, with a demonstrated commitment to promoting opportunities for Black, Indigenous, or People of Color.

Working in his Chicago Studio

Known in the graphic design and lettering world as Adé, he created a significant record of achievement despite his young age. After graduating from UNC Charlotte in 2012, he moved to Chicago and began an ambitious career as an Art Director, Designer, and Letterer. 

2012 BFA Thesis exhibition and Reception

While working with an impressive roster of national clients, he quickly established himself as a dynamic talent in lettering design and hand-created type. His work was featured in numerous publications such as Typism and was recognized by professional journals such as Print Magazine. With an energetic and outgoing personality, he also became a sought after speaker and presented at regional and national conferences such as AIGA, AdobeMax, CreativeMornings Chicago, and LetterWest. 

While he continued to reach new career heights, Adé always made time to connect with communities, share his knowledge, and impact young designers and artists. He taught courses at DePaul University, was a frequent guest of the Graphic Design program at UNC Charlotte, and wielded his virtuosity and growing influence as a voice for social justice.

2018 CoA+A Distinguished Alumni Award Ceremony

 Through all of the impressive accolades and recognition he received, Adé stayed the same humble, funny guy whether he was giving a speech to a national conference or sitting in a classroom with first-year design students.

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                                                                                  Video ‘Adé - Our Rose’ by Chu Batsaihan